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Vol. 53, Issue 2, 2019 April 15, 2019 EDT

FIXING EVER-READY: REPAIRING AND STANDARDIZING THE TRADITIONAL SURVEY MEASURE OF CONSUMER CONFUSION

Eric D. DeRosia ,
  • "ever-ready" method
  • trademark infringement
  • consumers
Photo by Marcin Kempa on Unsplash
Georgia Law Review
Eric D. DeRosia, FIXING EVER-READY: REPAIRING AND STANDARDIZING THE TRADITIONAL SURVEY MEASURE OF CONSUMER CONFUSION, 53 Georgia Law Review 613 (2019).
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